The Rich is the brainchild of R.T.C Ennis. An art school dropout, who has been writing music for as long as he can remember. After being selected to participate in the SBS Whatever Sessions, he called upon his brother Michael to play guitar and freinds Patrick O’Neal and Doug Galethwait to play bass and drums respectively. The Rich was now a fully fledged band and from the SBS sessions an album was born.
The album Simple Economics was released in 2005 and took cues from just about every style of pop/rock guitar over the past 40 years.
This is not some branded outfit pretending to be the disenfranchised, this is the disenfranchised pretending to be the establishment.